Our all-natural brush mints keep your teeth healthy, strong, and minty fresh. All-natural means brush mints without bad chemicals or micro-plastics, because those unnecessary and unsustainable ingredients hurt the planet.
The glass storage bottles for our brush mints are cute and sustainable at the same time. They last forever but can also easily be recycled. Plastic tubes are just no match for their positive properties! Running low on Brush Mints? Simply fill up your storage bottle with our special compostable cardboard refill pack.
Your new Brush Mints need a travel outfit, just as you don't ride the bus butt-naked. Our refill packs contain 125 Brush Mints. They're made of cardboard that is compostable and can be recycled up to 5 times. Take that, plastic tubes! In addition, cardboard is super light and so transporting it requires less CO2 emissions than plastic.
Due to being super light and compact, our Brush Mints don't need to be delivered via parcel service. They love your mailbox and snuggle up nice and tight with the other envelopes and magazines in the postman's mailbag . No extra van ride, no extra emissions.
Our transportation partner Nic. Oud complies with PostNL's 'CO2 neutral post- and package delivery certificate'. All the CO2 emissions from our distribution activities are offset. This means that your Smyle delivery is 100% CO2 neutral, something we’re quite proud of!
Local stores run on electricity and are supplied from central warehouses with diesel powered freight trucks. Shipping from our central warehouse to a mailing centre causes significantly less CO2 emissions.
Most customers drive to the store, pushing emissions way above those related to home parcel deliveries (obviously walking or biking to your local store would slightly skew this equation). Smyle combines reduced CO2 emissions from not distributing and storing products in local stores, with that from walking or biking via postmen for home delivery.
We ran the expected numbers for the plastic-free packaging of our Brush Mints in Europe. Then we had those projections validated by the Climate Impact Forecast Agency, which is affiliated with the Delft Technical University.
It turns out that reducing the amount of plastic tubes being used by 1 million, can create the same CO2 reduction as planting 25,000 trees.
This projection doesn’t even include:
- Not using harsh chemicals or micro-plastics
- Not using paper boxes for plastic tubes
- Reduced CO2 emissions due to Brush Mints being lighter than plastic tubes
- CO2 neutral delivery vs local retail
Due to this, we expect our total environmental impact in Europe to turn out exponentially higher than projected in our Climate Impact Forecast (a lighter form of Life Cycle Analysis).
Outside Europe that impact is MUCH HIGHER STILL. Plastic waste is collected (and incinerated) much less there and disappears into our environment on a larger scale.